Alcatel-Lucent Hires Neolane to Enhance B to B Marketing
Alcatel-Lucent has opted for Neolane, Inc., to power its business-to-business (B to B) marketing programs. Leveraging Neolane's enterprise marketing platform, Alcatel-Lucent will have a centralized solution to support marketing efforts across its extended, global network of customers and channel partners and more efficiently manage internal marketing communications.
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